Monthly Archives: September 2012

Gaming and Motivation Plan

Marcus Howling

Gaming and Motivation Lesson Plan

Full Sail University

September 13, 12

Pacing:

Now the games begin. You have selected entrepreneur or entry level work for a start up company. If you are playing by yourself roll the dice and the game will start. For Multi Player Selection you press select to roll dice and highest roll goes first.

 Instructions:

When the game starts, there is a selection that says watch short video. 4 minutes of your time will save you some aggravation. Besides, at least 40 percent of you will have to go back and watch anyways.

 Controls:

You will use the space bar to roll the dice. Your mouse will be used to select cards and make your decisions. You also use your mouse to move your character and vehicle.

 Knowledge:

When the learners enter the game I expect them to have some basic knowledge about Internet Marketing. I want my learners to understand the difference between working for themselves and using the Internet as a way to do business. When they leave they will understand what it takes to build a site compatible with search crawlers. They will know key terminology, how to build and use pay-per-click adds, how to use and develop content, keywords and how to track and implement an effective Internet Marketing Plan.

Achievements:

The short-term victories for the learner are they will have fun and receive satisfaction from the game. Every time you make a correct decision or reach a milestone you receive monetary bonuses. In the long term you are learning information so you will be able to recall it later. You loose yourself in the game and forget you are being taught something in the process. In this lesson operant conditioning is incorporated as bonuses, they help you buy things like houses, property and give you an advantage of hosting parties and events to make money on the side.

 Story:

You just been fired from your job, now it is time to make a crucial decision. Do you become an entrepreneur, go back to school, or take another job working for someone else? However you choose, Internet Marketing will be involved. You have three choices, Internet Marketing entrepreneur in college, working for a company as an Internet Marketing Specialist, or running your own business.

Endgame:

There is no evil character at the end but there are a few different endings. One, if you chose to be an entrepreneur your business is either upgraded to S-Corp, fortune 500 hundred, or you go bankrupt and loose everything. If you choose to work for someone else in the beginning, at the end you are given a promotion from manager to President or you could be fired.

 Assessment:

The computer tracks your progress and decision making by awarding you points and money when you do things right. When you do things wrong, the business you work for looses money and clients. The more money and clients you pick up the better you are doing. If you go bankrupt, get fired, drop out of college, you know you are doing something wrong. But there is a way to drop out of college because you made your first million.

Timing:

The game can take an hour or two but you can save and pick up later. You can also save different games and play online in case it is hard for you to meet up with friends or classmates. If you want the game to go faster you can let the computer roll for you and move spaces to take some of the downtime out of it. You can also skip travel screens and suggestions to help decrease wait time.

Fun and Motivation:

This game is fun because it gives you the opportunity to be your own boss, or at least see how being your own boss could be better or worse for someone. Also the interactivity of the game and seeing how different decisions affect someone’s life more than others, allows for a real world experience. Points and money in your bank account allow for a sense of achievement and fulfillment. This game relates to Escape Theory because you have the opportunity to leave the real world stress of working for someone else. You are escaping the

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